Infused with cooling gel to enhance the sleep experience, the Gel Dough® pillow with plush comfort provides substantial support ideal for side sleepers. The Gel Dough™ formula creates a cooler, softer memory foam that maintains form for better support than traditional memory foams. The Gel Dough™ memory foam conforms perfectly to your body's curves and eliminates pain and pressure points. Accompanying the pillow is a luxuriously soft rayon from bamboo velour cover, excellent for sensitive skin and temperature regulation.